When I was introduced to the ESV in 2003 it was pretty new to the market. There were few options and no other ESV products available. A few years later the ESV Study Bible was introduced; I have one of those really big ones from the first print run. Today you can get large print or compact Study Bible, Thinlines, New Testaments, Student Bibles, plus some rather unique editions. The waterproof ESV pictured above (available here) has a camo style cover. It also come in a pink for girls and a gender neutral style. You can submerge the entire book and the pages are impervious to damage from water.
My comment was that coffee stains would wipe right off it, and another customer on the same aisle laughed and said he was thinking the same thing!