Super Bowl ads, am I right? Chrysler had decided not to run a Super Bowl ad this year and changed their mind quickly when Bill Murray finally responded to their requests in the middle of January. The Groundhog Day flashback was filmed in three days at the original locations. There was no script, they just filmed Bill Murray improvising. Murray isn’t known for making commercials or pitching products but he decided fans of the cult classic Groundhog Day deserved this one.
The Groundhog Day Jeep ad and the Famous Visitors spot for Walmart Pickup were my personal favorites. I give Sam Elliott and Little Nas X an honorable mention for their Doritos Cool Ranch entry. Continue reading