Satur-deja Vu

Dr. Pepper has overtaken Pepsi to claim the #2 spot in the cola wars. Pepsi has been in second place to Coca-Cola almost every year since 1985 (except for a brief period from 2010 to 2013 when it was Diet Coke). There was a time that Pepsi was doing so badly they put the company up for sale and Coca-Cola had the opportunity to buy it, and cheaply at that. But their reasoning at the time was if Pepsi was that bad off they would do nothing and see if it would just die. Whoops.

Continue reading